Our story

Why we do what we do

From creators for creators

We are creators ourselves. We started out as a workout group and grew a sports community, which turned into a personal training app, flipped it into a one-stop-shop for body & mind coaches, iterated on it for some time and eventually realized that there are millions of other creators who can use our tools as well.

Why go to the moon, if you can be famous on earth?

~130 million people around the world consider themselves creators, despite the ‘creator economy’ only being born a decade ago. It’s become the fastest-growing type of small business. A survey found that more American kids want to be a YouTube star (29%) than an astronaut (11%) when they grow up.

The world has changed forever

A peak in digital content consumption during COVID-19, a mass-adoption of work from home and new ways to interact online led to a decisive shift in the creator economy - we are experiencing more niche communities and direct user-to-creator payments.
Boomers and Gen X (1946-1979)
Gen Y and Z (1980-2010)

Businesses are built on social proof

Today, + 55% of Generation Y and Z think that social platforms are a better place to find out about a product/service than online search.

We empower the #passion-econ-omy

With zezam you have limitless possibilities to express yourself! Show the world who you are and everything you offer.

We set out to fully embrace your digital identity through your ‘link in bio’ and help you make a living doing what you love.